How to Better Connect with your audience on Camera
*Image By Tommy Ward at Land de Kommune
Confidence on camera and How to connect with your audience on Video (or on Camera)
A great host is one who can connect to the audience. Great hosts don’t make it about themselves, but about their audience having a great experience. Great hosts put the audience before their ego.
Here are my 4 favourite tips to help you draw your audience in!
1. Tip number one is to get out of your own head and consequently out of you own way. It’s really not about you (and this is actually where most people that don’t love video or think that they are horrible on camera go wrong), it is about the audience and what you want them to know and understand. It is about the product or service you are trying to sell. If you are reading of a teleprompter a great way of doing it would be to say “audience” every time you get to a full stop to remind you that you are talking to an audience out there!
2. The second tip and most common one is looking down the barrel of the lens and even personalizing it and and pretending it is some one you know or care about deeply. So you are more conversational and less robotic in your delivery. So instead of feeling like you are talking to an innate object, you start imaging you are talking to a human.
3. Bring the energy. Nothing too over the top, but nothing under whelming either the trick it is PASSION and being authentic to yourself and what you are talking about. Remember the passion, the love, the desire you have for everyone to know about this service or product or you. Bring that passion with you in your delivery.
4. Smile, Smiling is the quickest way to draw people in to you and spread the warmth :)! Remember to smile … genuinely
Hope these tips help you feel more confortable when getting your message out there!
Till next time we talk media tips,
*Confidence on Camera and connecting with your audience.